Matt Senter grew up on a small farm in rural North Carolina, dreaming of being a game programmer. A Dad, a husband and musician, he keeps extra busy besides being a startup founder. After selling his prior company CosmicCart, he and his co-founder wanted to make it easier for people to get into cryptocurrency. Having experience with products like Ebates, they decided to build Lolli, which is  a rewards platform for shopping online… except the rewards are given in bitcoin.